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Macron uses deepfakes to promote European investment in AI technology during a summit

Macron uses deepfakes to promote European investment in AI technology during a summit

ai generated text

Emmanuel Macron has recently shared a series of deepfake videos on his social media accounts, showcasing his face superimposed on celebrities and inserted into popular films and TV series. The videos, which appear to be AI-generated, depict Macron in various roles, including dancing to an 80s hit song and starring in a 2006 spy-comedy film. This move is part of Macron's efforts to publicize the start of the AI Action Summit. Meanwhile, investors are expected to pump 109 billion euros into AI projects in France in the coming years, according to Macron.

Emmanuel Macron
Renaissance
1. This is the equivalent for France of what the US announced for Stargate.
2. We risk being left behind by the US and China.
3. But more seriously, with artificial intelligence, we can do some very big things: change healthcare, energy, life in our society.
4. More seriously, with artificial intelligence, we can do some very big things: change healthcare, energy, life in our society. France and Europe must be at the heart of this revolution to seize every opportunity and also to promote our principles.
5. We have to focus on killing some crazy regulations, simplification of the current environment.
6. I will fight for more defence and security answers as Europeans. And I will fight for the maximum level of ambition on all these issues.
7. Europe has to simplify its rules, make it much more business friendly and synchronize with the United States.
8. I have a good friend on the other side of the ocean saying 'drill, baby, drill.' Here, there is no need to drill. It's plug, baby, plug.
Donald Trump
Republican Party
1. From the standpoint of America, the EU treats us very, very unfairly, very badly.
Paul McKay
Forrester
1. President Macron's deepfake might seem like harmless fun to promote the AI Summit in Paris, but it is not in general a good thing.
2. Normalising deepfakes in this way should not be encouraged as it continues the difficulty with telling what is real and what isn't, and is ultimately helping to establish what is fact from fiction.
Philip Howard
International Panel on the Information Environment
1. These kinds of videos are often released when the guidelines on public communication are not clear.
Richard Whittle
Salford Business School
1. It is great to bring attention to this threat, but doing it in a way that shows how easy it is to create deepfakes risks their wider adoption.