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  5. Bud Light sales plunge amid conservative backlash over campaign featuring transgender influencer

Bud Light sales plunge amid conservative backlash over campaign featuring transgender influencer

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Anheuser-Busch InBev said revenues in its key US market dropped 10.5%. Modelo Especial, the Mexican lager from Constellation Brands, overtook Bud Light.

  1. USThe Wall Street Journal
    1. Bud Light's Plan to Win Back Drinkers: Stick to Beer
  2. CACTV News
    1. Bud Light sales plunge following boycott over campaign with transgender influencer
  3. GBThe Times
    1. Bud Light sales slump after trans influencer advert row

LGBTQ Rights

  1. Joe Biden pardons veterans convicted under repealed anti-gay laws
  2. Canada issues travel advisory for LGBTQ+ residents visiting US
  3. US Supreme Court rules a business can refuse work for same-sex couples

sources

  1. 1.The Wall Street Journal
  2. 2.CTV News
  3. 3.The Times

perspectives

  1. 1.2024 US Presidential Election
  2. 2.Human rights
  3. 3.Constitution
  4. 4.LGBTQ+

countries

  1. 1.BelgiumBE
  2. 2.United StatesUS

organizations

  1. 1.AB InBev
  2. 2.Constellation Brands
  3. 3.Stella Artois

persons

  1. 1.Dylan Mulvaney

technicals

  1. 1.Bud Light
  2. 2.Modelo Especial
  3. 3.Corona