Apple Apologizes for Controversial iPad Ad

Apple's recent iPad Pro advertisement, which aimed to showcase the device's capabilities by crushing traditional symbols of artistry between metal plates, has been met with widespread criticism. The ad was seen as tone-deaf and insensitive, particularly in light of the growing concerns about the impact of generative AI on the creative community. While Apple fans initially cheered the video, it quickly gained negative attention from artists and the wider public. In response to the backlash, Apple apologized and acknowledged that they "missed the mark" with the ad.